I came across the following article about iPOD’s and thought people would find it interesting as it relates to innovation. http://abcnews.go.com/Technology/story?id=2424969&page=1
In class, we talked about the company’s life-cycle and how innovation should occur during the up-slope on the bell curve. I thought I’d post this given Apple’s success in branding the iPod. Perhaps it’s time for them to mix things up a bit.